The brand edit · Weekend Sports

Puma

Speed, football and sporting heritage.

Founded in 1948, PUMA has a long history in football, running and sports culture, with performance and speed at the centre of the brand.

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Discover Puma

Where Sport Meets Individual Style

Rudolf Dassler founded Puma in 1948 in Herzogenaurach, Germany. The brand's history runs through football and athletics, and that sporting focus continues across its boots, training clothing and running footwear today.

What Sets Puma Apart

Football expertise: A longstanding connection with the game underpins a range of boots, teamwear and training essentials.
Running innovation: Selected running shoes use NITRO foam, giving shoppers a distinct cushioning option within the wider range.
Sporting style: The familiar Formstrip connects performance footwear with casual designs that work beyond training.

Best For: Players, runners and gym-goers who want sport-focused footwear and clothing, with adult and junior options across the range. Check each model for its specific technology and intended use.